Apple reveals iPhone 14 Pro
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Image credit: BBC
Apple has announced the iPhone 14, featuring emergency satellite connectivity and car crash detection technologies, at a launch event in the US.
For the first time since the outbreak, the company unveiled four variations of the new handset in person to a gathering at its Cupertino headquarters.
The Watch Ultra, a brand-new wearable for extreme sports, was also on display.
The next-generation iPhone, Watch, and AirPod products were the main focus of the event.
Tim Cook, the CEO of Apple, appeared on stage at the Steve Jobs theatre on the company’s campus in California, but the whole talk was pre-recorded.
The iPhone 14 and iPhone 14 Plus are the two sizes that the company is introducing.
The most recent phones can call for help in an emergency through satellite. The phone will provide instructions on how to aim the device appropriately and will display the positions of passing satellites in the sky.
Sending a simple message can take anywhere from 15 seconds to several minutes.
Ben Wood, a principal analyst at CCS Insight, said: “The investment to acquire satellite capacity should not be underestimated.”
It “would probably have taken Apple years to put all the pieces of the puzzle in place” in terms of the development of the infrastructure necessary to relay signals to the emergency services as well as a business agreement with satellite service provider Globalstar.
The breakthrough, according to tech analyst Paolo Pescatore, is good news for customers “in hard-to-reach places.”
In the end, stable and robust connectivity is still greatly desired among all consumers, so it is encouraging to see carriers beginning to take satellite seriously, he said.